Use Thank You Cards to Get More Business

Monday, 29th June, 2020

There are many opportunities to use thank you cards in business, and we’ve listed just a few. Whether it’s an employee appreciation card or a “thanks for the service,” consider embracing as many opportunities as possible.

Here are ten ways to use thank you cards to get more business:

1. Thank you for choosing me to work with you. After you've been selected to be the service provider, you can send a note to remind them you're there—if they need anything or have any questions, you're just a call, text, or visit away.


2. Thank you for your business. For ad-hoc projects or product purchases, send a note. It doesn't have to be long; you can simply recognize that the customer stopped in and made a purchase or worked with you on a single project. Adding some personalized details about the purchase helps your customer feel extra special.


3. Thank you for the ongoing work. Let's say you just signed a contract to provide services for a year. Send them a note to thank them for the great opportunity and remind them you're looking forward to your partnership.


4. Thank you for the referral. When someone liked your products or services enough to recommend you to others, that's definitely worthy of gratitude. What better way to build your business than through word of mouth?


5. Thank you for the meeting. This could also be lunch, catching up, or some other get-together. Networking is always good—even if it doesn't lead to new business today, it could lead to new business in the future.


6. Thank you for your testimonial. If you have a customer or client who loves you enough to tell the world, you absolutely want to thank them for their endorsement of your products and services.


7. Thank you for the interview. If you are the person being interviewed, be sure to thank the interviewer for their time. You want to stay at the top of their mind, and an appreciation card will help do just that. If you've interviewed someone, consider thanking them for their time as well. Even if you don't give them your business (or hire them), you'll leave a good impression.


8. Thank you for your consideration. If you don't get the business or land the customer, you should still thank them for taking the time to analyze your proposal. You can say something like “We regret being unable to prove to you the benefits we have to offer at this time. We'd like to keep in touch with the hope that we can partner in some way at a future time.


9. Thank you for your great work. An employee appreciation card says thank you to a team member who has done a great job. Whether or not it's Employee Appreciation Day, cards can go a long way toward improving morale—who doesn't like to feel appreciated?


10. Thank you for partnering with us. The people who provide services at your business (coffee delivery, for example) deserve recognition for their efforts, as well. Let them know you appreciate what they do for you.